I have my father’s name and my mother’s laugh. His passion and her eye for details. I bring that and more to Cruz Comms, a communications agency developing and executing integrated strategies and campaigns—from start to finish—for nonprofits, philanthropic institutions and community change makers.
I’m currently available for event, social media and communications consulting engagements.
I’m based in New York City, but I service clients across the east coast.
After graduating with a degree in public relations and global Black studies, I spent several years identifying, engaging and connecting with target audiences through thoughtfully curated events as well as traditional, social and digital media. Over time, I became more fascinated with the message itself, focusing my efforts on community-building initiatives that influence policy, inspire funders, distribute essential resources, and make a positive social impact.
Integrated Communications Strategy and Execution
A quarterly investigation into the psychology of fashion, with an even split between academic and cultural inquiry. Our latest issue covers the new generation of avant-garde luxury brands emerging from South Korea. With a decade of communications experience under my belt, I have had the chance to explore and master various disciplines within my field, and understand how they work hand-in-hand.
Event Production, Management and Coordination
I help established brands understand new audiences in emerging markets, with a special focus on shifting definitions of luxury in rapidly modernizing economies.
Bring your commnity together, in person, or convene them digitally. Create an unforgettable experience. It’s all in the details.
Social and Digital Media Strategy, Content Creation and Management
I’ve conducted numerous color studies for major fashion houses to help predict palettes for seasonal collections. I have contacts with research organizations in over forty countries to deliver a truly international perspective.
In line with your brand identity.
Today, I consult, project manage, and produce campaigns for various nonprofits, philanthropic institutions, and community builders aiming to build a more just and equitable world.
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Clothing by Lauren Winter & CUERO&MØR